Artificial intelligence is slowly transforming the world of digital marketing. In a recent article, I discussed how companies are already using AI to analyze customer behavior, and the impact that could have on their bottom line. However, what I did not discuss was...
Artificial intelligence, or AI, can be defined as “a set of techniques or models that can approximate or predict performance.” In business, the application of such techniques and models is now becoming more common. For example, software programs such as...