How to align the marketing and sales teams?

The alignment of the sales and marketing teams is called Smarketing . It derives from the union of two English words, Sales and Marketing. Smarketing is an Inbound Marketing strategy that aims to synchronize the sales and marketing teams, thus optimizing the...

10 tips to be a good community manager

How to be a good community manager? . We are going today with some tips and advice to do well as a community manager , be a good social media professional, despite the means that the brand that hires you has. Especially useful if you want to start as a community...

Having an Online Business: Planning

Before starting the adventure of having an online business, you have to take into account everything you will need to avoid having unpleasant surprises along the way. The most popular types of online businesses: Product-based businesses (e-commerce) Service-based...

Why have a blog as a digital strategy for your company

The role of the blog as a digital strategy in your company or business is undoubted. What was a digital rarity years ago is today a perfect online marketing tool for your business. But why do I need a blog in my digital strategy?  Why create a Blog? We see it Blog and...